Privacy Policy

Controller

Key Progress Makers Advisory GmbH Managing Director: Kai Philipp Malzer Brandaustraße 11, 12277 Berlin, Germany info@non-dilutive-funding.com

What this policy covers

This Privacy Policy explains how we collect, process and protect your personal data when you visit our website or interact with us.

Data collection

We collect data in two ways: directly from you, for example when you fill out a contact form, and automatically through server logs and cookies, which capture technical information such as browser type, operating system, IP address and time of access.

Purpose of processing

We process your data to ensure the smooth operation of our website, to respond to your inquiries, to optimize the user experience and to fulfill legal obligations.

Legal basis

Processing is based on Art. 6(1)(a) GDPR (consent), Art. 6(1)(b) GDPR (performance of a contract) and Art. 6(1)(f) GDPR (legitimate interest in website security and optimization).

Cookies

We use cookies to improve the user experience and analyze traffic. Essential cookies are required for the operation of the website. Analytics and marketing cookies are only set with your consent. You can adjust your cookie preferences at any time via our cookie banner.

Google Analytics

We use Google Analytics to analyze user behavior. IP anonymization is enabled. Data is processed on Google servers in the US under a data processing agreement pursuant to Art. 28 GDPR. You can opt out via the Google Opt-out Tool.

Meta Pixel and Meta Ads

This website uses the Meta Pixel, operated by Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland. The Meta Pixel is an analytics tool that allows us to measure the effectiveness of our advertising on Facebook and Instagram and to define target audiences for our campaigns.

When you visit our website, the Meta Pixel establishes a connection to Meta’s servers. Information such as your IP address, browser type and pages visited may be transmitted. If you are simultaneously logged into Facebook or Instagram, Meta may associate this visit with your profile.

We use the Meta Pixel for the following purposes: measuring the conversion rate of our ads, creating custom audiences for targeted advertising and optimizing our campaigns on Facebook and Instagram.

The legal basis for this processing is your consent pursuant to Art. 6(1)(a) GDPR, which you grant via our cookie banner. For data transfers to the US, the EU Standard Contractual Clauses apply.

For more information, please refer to Meta’s privacy policy at facebook.com/privacy/policy. You can object to the use of the Meta Pixel at facebook.com/settings?tab=ads.

LinkedIn

Our website integrates LinkedIn plugins. If you interact with these elements while logged into LinkedIn, LinkedIn may associate the visit with your profile. For more information: linkedin.com/legal/privacy-policy.

Contact form

Data you submit via our contact form is stored solely for the purpose of processing your inquiry, based on your consent pursuant to Art. 6(1)(a) GDPR. You may withdraw this consent at any time.

Email and marketing

We do not use your data for marketing purposes without explicit consent and do not send unsolicited advertising.

Data security

We use SSL/TLS encryption to protect data transmission. However, absolute security for internet-based transmission cannot be guaranteed.

Your rights

You have the right to access, rectify, erase, restrict processing of and port your data, as well as the right to withdraw consent at any time. To exercise your rights, contact us at info@non-dilutive-funding.com. You also have the right to lodge a complaint with the competent data protection authority.

Changes

We reserve the right to update this Privacy Policy from time to time. The current version is always available on our website.